IKEA “BERÖRA”

Now, this is some creative problem solving. Love it!

2 thoughts on “IKEA “BERÖRA”

    • Yeah, I have a pair of similar gloves I bought, but what I thought was creative about it was:
      a) that a lot of companies would have treated this as an externality and their product (the iPad app) would have suffered from it
      b) the fact that it’s not their trade/biz, yet they went for it
      c) that they considered that people liked their own gloves

      Like

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